Contemporary hair dye with a gentle fragrance, processed using advanced technology. Enriched with Macadamia Oil, it results in shinier and softer hair coloring. Contains antioxidants and Vitamin B5 to keep your hair healthy, cover grays perfectly, and provide long lasting color. Currently, there are seven color options available for consumers: Classy Black, Supreme Cocoa, Cappuccino, Cookie Brownie, Maroon Burgundy, Red Cranberry, and Red Velvet.
DESIGN CHALLENGE
When I was hired, the company wanted a range of colors targeted at individuals with high mobility and quick hair application. I was employed to design a packaging of a new product. Color Temptation is a hair dye with a variety of color choices that can be easily applied by people, whether they are young or old, in just 15 minutes.
FIND A STYLE
I began searching for ideas and inspiration from various sources, including examining similar products in the market, exploring both print and digital media. For Color Temptation, I used a natural (organic), informative, and flexible approach.
SKETCH AND EXPLORATION
I started with sketches, with the model as the primary element, exploring the typography, composition, and layout too. On the other hand, I also made several alternatives.
FINAL RESULTS
It’s a great feeling to see the Color Temptation product launched and available in the market. Hopefully, this product can reach individuals with high mobility while still allowing them to achieve their desired hair color.